Truecaller, India’s most trusted caller identification platform, has taken another bold step in securing mobile communication. The company officially announced the launch of Secure Calls, a powerful new feature under its Truecaller for Business platform, designed to eliminate call spoofing and fraud.
With scams and impersonation attempts rising across the globe, Secure Calls is a timely solution for businesses and consumers alike.
What Is ‘Secure Calls’ and Why Does It Matter?
Secure Calls builds on Truecaller’s Verified Business offering and adds a layer of real-time verification. Now, every time a business makes a call, Truecaller performs a secure backend handshake to confirm the caller’s identity.
Here’s how it works:
- Authenticates the call source in real-time
- Displays a “Secure Call” badge with visual cues
- Helps users trust and identify genuine business calls
- Blocks fraudsters from spoofing brand identities
This transparency helps customers feel safer when answering unknown calls, dramatically reducing the risk of falling for scams.
Who’s Already Using It?
NoBroker, India’s top proptech platform, has already integrated Secure Calls into its customer communication system.
“Protecting our customers is essential,” said Akhil Gupta, Co-founder and Chief Tech & Product Officer at NoBroker. “Secure Calls is a game-changer in fraud prevention.”
Key Benefits of Truecaller Secure Calls:
- Reduced Spoofing – Stops scammers from faking numbers
- Verified Calls – Know who’s calling before picking up
- Clear Caller ID – Users see official visual indicators
- Enhanced Brand Protection – Maintain trust with every call
- Stronger Customer Relationships – Build confidence and credibility
Available Globally Starting Today
“Truecaller’s mission has always been about building trust in communication,” said Fredrik Kjell, Chief Operating Officer at Truecaller. “With Secure Calls, we’re ensuring that people answer their phones with confidence, knowing it’s a genuine business on the line.”
The Secure Calls feature is now live and available to businesses globally, setting a new standard in secure, transparent customer engagement.
