- Introduction of flagship international brands, “Lanka Special Steels Poultry 300” and “Lanka Special Steels Premium 100”, targeting niche markets in India, specifically in the poultry and fencing sectors.
- Emphasis on global expansion for diversification by Mr. S.D.R. Arudpragasam, Chairman of E.B. Creasy Group, during the opening of the Hyderabad office.
- Utilization of cutting edge – world best technology blended with high-quality raw materials from reputed suppliers like JSW Steel, TATA Steel, and Hindustan Zinc to ensure top-notch finished products to maintain the highest standard in the industry.
Hyderabad – April 2024: Lanka Special Steels Limited (Lanka SSL), the pioneer in the GI wire Industry in Sri Lanka with a rich history of 25-years as a leading manufacturer of galvanized steel wire, introduced its flagship international brands, “Lanka Special Steels Poultry 300” and “Lanka Special Steels Premium 100”. These products target niche markets in India, particularly in the poultry and fencing sectors.
During the opening of the Hyderabad office, Mr. S.D.R. Arudpragasam, Chairman of E.B. Creasy Group, emphasized that the Lanka SSL as the market leader in Sri Lanka, has established itself as a global player in the industry. He also emphasized the importance of global expansion and diversification. He added in his speech, that Lanka SSL will contribute in no small measures to the growing needs in the poultry industry in India by providing a high-quality product. This will help the tenderfoots in the poultry market to make their capital investment with long-life guarantee.
Utilizing high-quality raw materials from reputed suppliers like JSW Steel, TATA Steel, and Hindustan Zinc, Lanka Special Steels ensures top-notch finished products. Their galvanized steel wires cater to various industries, including poultry industry, chain-link fencing, and more.
The official announcement of the new product lines took place at a press conference attended by officials from Lanka Special Steels Limited and Salem Weld Mesh, their Indian distributor. Mr. Pravin De Silva, Director and CEO of Lanka Special Steels, expressed satisfaction with the launch, supported by Salem Weld Mesh’s extensive experience in the Indian market.
Lanka Special Steels’ products are manufactured in a state-of-the-art facility with a capacity of 30,000Mt per annum and hold SLS and BIS certifications. Mr. Uday Singh Bayas and Mr. Chakradhara Rao from the Indian Poultry Equipment Manufacturers Association endorsed the product quality, adding credibility to the launch.
Notably, Lanka Special Steels has received recognition at the National Convention on Quality and Productivity (NCQP) Awards 2010 to 2023. Their galvanized steel wire further backed by a 25-year service life guarantee at its best conditions, validated by research conducted by the premier leading University in Sri Lanka, the University of Moratuwa.
About Lanka Special Steels Limited, pioneer in the GI wire industry in Sri Lanka, with a rich history of over 25 years in the GI Wire industry, renowned for its cutting-edge manufacturing facility and commitment to quality. It is a member of the E. B. Creasy Group, one of Sri Lanka’s oldest and largest conglomerates.