In the post-pandemic phase, TTF Hyderabad is staging a grand revival of travel and tourism.
TTF Hyderabad is the first major show in Southern India in the crucial post-pandemic phase of FY 2022-23, and it takes place at the world-class Hyderabad International Convention Centre (HICC).
5th July 2022, Hyderabad: After two years of pandemic-related disruptions, Indian travel and tourism are resuming full force. TTF Hyderabad, the best networking platform for Central and Southern India, is staging a massive post-pandemic rebound of domestic and international travel, with over 150 participants from four countries and 19 Indian states and union territories.
Domestic leisure travel is driving the road to recovery, along with an increase in business travel, following an extremely difficult pandemic phase in the last two years. Domestic travel is expected to reach record levels, with 68 percent of Indians traveling domestically only in 2022, with the Central and Southern India markets playing a significant role. According to reports, Kerala alone attracted 3.8 million domestic tourists in Q-1 2022, representing a 72.48 percent increase.
Domestic air passenger traffic is approaching pre-pandemic levels, with various airlines transporting 1.14 crore passengers in May 2022 compared to 1.22 crore in May 2019 – a roughly five-fold increase in volume growth from the previous year. International passenger traffic has also increased dramatically since flights resumed fully in March 2022, after two years of restrictions, reaching 72% of pre-Covid levels in May 2022.
Due to the Omicron impact, hotel occupancy fell below 50% in January 2022; however, it surpassed pre-pandemic levels and average daily rate (ADR) for three consecutive days during the second week of April.
TTF is India’s largest travel trade show network, with annual events in nine Indian cities under the brands TTF, OTM, and BLTM. This edition of TTF Hyderabad, which is staging a grand revival of travel, is especially significant, serving as a catalyst for a massive rebound in both domestic and international travel markets.
Gujarat and Uttar Pradesh will participate as the Partner States with large pavilions. Chhattisgarh, Himachal Pradesh, Madhya Pradesh, Meghalaya, and Puducherry are the Feature States and will compete in the TTF to show off their best. Andhra Pradesh and Telangana, the host states, have pledged their full support. Participants from the private sector from across India are also attending the show.
Leading outbound exhibitors such as Jazeera Airways and leading hospitality chains will be present at the show.
TTF Hyderabad also has a large delegation from abroad, including Nepal, Thailand, Turkey, and the UAE, with a large delegation of tour operators and hoteliers testifying to the unabated spirit of Indian travelers who kept thronging these destinations throughout the pandemic, as they remained open with necessary precautions in place. It also indicates that short-haul destinations are becoming more accessible to Indian travelers following the pandemic.
TTF Hyderabad was inaugurated by Shri V. Srinivas Goud, Hon’ble Minister for Tourism, Excise and Prohibition, Sports and Youth Services, Archaeology, Government of Telangana, Shri Sandeep Kumar Sultania, IAS Secretary Tourism, Government of Telangana, Shri B. Manohar, Managing Director, Telangana State Tourism Development Corporation, and other dignitaries from India and abroad.
India Tourism is also well-represented at the show, displaying all of their campaigns and programs such as ‘Azaadi Ka Amrit Mahotsav,’ ‘Dekho Apna Desh,’ and ‘Ek Bharat Shreshtha Bharat.’
The show is open to travel trade visitors today, July 5, from 11 a.m. to 6 p.m. and will be open all day tomorrow, July 6.
The travel industry is expected to resurrect and restart in large numbers, with new and existing partners. Eager travelers have planned to attend the show in order to find the best deals and travel offers from across India.TTF is the country’s oldest and largest network of travel trade shows, covering 9 cities each year. It is also held in Mumbai, Delhi, Chennai, Bengaluru, Kolkata, Ahmedabad, Surat, and Pune, in addition to Hyderabad.
We are thrilled to be hosting TTF Hyderabad in the vibrant market of South India after a two-year hiatus.” The number of exhibitors on the show floor, as well as hosted buyers and visitors, attests to the grand rebound of travel and tourism in the post-pandemic phase,” said Sanjiv Agarwal, Chairman & CEO, Fairfest Media Ltd., the organizers of TTF – India’s oldest and largest travel tradeshow network. TTF Hyderabad has received tremendous support from the Host States, the travel industry at large, and our association partners who are all working together to revitalize travel and tourism, he added.
Travel organizations such as IATO, ETAA, TAAI, TAFI, ADTOI, NIMA, SKAL INTERNATIONAL HYDERABAD, IATTE, TOA, TTAA, TOAT, TTAT, UFTC, KTS, TAAC, TTTHA, TAAK, TNTF, ABTO, FOTO, STATT, and MTA actively support TTF.
Leading outbound exhibitors such as Jazeera Airways and leading hospitality chains will be present at the show.
Leading outbound exhibitors such as Jazeera Airways and leading hospitality chains will be present at the show.
