Freedom Healthy Cooking Oils set up a ’Fun Zone’ for visitors at Numaish
Gemini Edibles and Fats India Ltd (GEF India), the marketers of Freedom Healthy Cooking Oils sets up a ‘Fun Zone’ for visitors at the 82nd Numaish Industrial Exhibition 2023, at Exhibition Ground, Nampally. Freedom Healthy Cooking Oils has been participating in Numaish every year to engage with customers and provide innovative activities and schemes for visitors. This year they have organized some activities to engage the elders and the kids at the vibrant stall to celebrate the achievement of No.1 status for Freedom Refined Sunflower Oil in the sunflower oil category (according to Nielsen IQ data on the Refined Oil Cons Pack (ROCP) market in India (U+R) for the year ending (MAT) March 31, 2022) in India with its patrons.
Freedom Healthy Cooking Oils has come up with new, attractive promotional offers for visitors at their stall at Numaish 2023. Customers can buy the 1 ltr of pet bottle of Freedom Refined Sunflower Oil at the specially discounted price of Rs. 140 at the Freedom stall in Numaish. Also, on purchase of Freedom Healthy Cooking Oils worth Rs. 500, the customers get the chance to play a Hoopla ring game where the customers can win a 500 ml pouch of Freedom Refined Sunflower Oil or a 500 ml pet bottle of Freedom Kachi Ghani Mustard Oil-free. Also, the customer, on the purchase of new 15 Ltr tin of Freedom Refined Sunflower Oil, gets 500 ml of First Klass – Palmolein Oil from GEF India free. They have also created an attractive selfie zone for the visitors at the stall.
Speaking on the association, Mr. P. Chandra Shekhara Reddy, Senior Vice President, Sales & Marketing, at Freedom Healthy Cooking Oils, said, “We are delighted to be a part of Numaish this year, and avail the golden opportunity to directly engage with the customers. We are using the occasion to celebrate achieving the landmark No.1 position in the sunflower oil category, for Freedom Refined Sunflower Oil. We have created a ‘Fun Zone’ at Numaish, where the visitors can enjoy, play, rest, and benefit from the specially designed schemes. We always explore avenues to create and maintain consumer excitement by enhancing customer value proposition with Freedom Healthy Cooking Oils.”
About GEF India (Freedom Healthy Cooking Oils):
‘Freedom’ is the Flagship brand of Gemini Edibles & Fats India Limited (GEF India). Freedom Healthy Cooking Oil Range is available as Freedom Refined Sunflower Oil, Freedom Physically Refined Rice Bran Oil, Freedom Kachi Ghani Mustard Oil, and Freedom Groundnut Oil.
The ‘Freedom’ brand was launched in 2010 in Andhra Pradesh and Odisha. The flagship brand Freedom Refined Sunflower Oil has been ranked the No.1 brand by volume sales in the sunflower oil segment in India (according to Nielsen IQ data on the Refined Oil Cons Pack (ROCP) market in India (U+R) for the year ending (MAT) March 31, 2022).
Freedom Rice Bran Oil: It was launched in 2015 in Andhra Pradesh and Telangana.
‘Freedom’ was ranked among the top five cooking oil brands in India according to the India Today ‘Ipsos Urban Consumer Sentiment Survey 2020’.
