Bajaj Finance Ltd. (BFL), India’s leading Non-Banking Financial Company (NBFC) and part of Bajaj Finserv, hosted a cyber fraud awareness program at Sri Sai Degree and PG College, Dilsukhnagar. The initiative, titled “Knockout Digital Fraud,” aims to educate students and the youth on various types of cyber threats and ways to safeguard finances against fraudsters.
The event is part of BFL’s 100-city cybersecurity program, focusing on public engagement, early detection, and financial safety awareness.
Highlights of the Event
The program featured distinguished dignitaries:
- Mr. S. Mallesham, Sub-Inspector, Cyber Cell, South-East Zone, Hyderabad
- Police Constables Ms. G. Sangeetha and Mr. M. Nageshwar
- Mr. CH Dilip Kumar Reddy, Principal, Sri Sai Degree and PG College
They highlighted prevalent cyber frauds, including:
- Fake OTP fraud
- Phishing scams
- Digital loan fraud
- Pension and financial frauds
Mr. Mallesham shared a real-life case where a family was duped of Rs 40,000 through a fake lottery scam, emphasizing that fraudsters tailor tactics to their victims’ behavior.
He also warned students and youth:
“Those active on social media are soft targets. Sharing personal information publicly increases risk. Keep profiles private, use strong passwords, and enable two-factor authentication.”
Digital Safety Best Practices
The program reinforced RBI guidelines on Fraud Risk Management for NBFCs, educating participants on:
- Avoiding sharing OTP, PINs, or confidential data
- Being cautious with suspicious emails, links, QR codes, and unknown apps
- Recognizing fake social media accounts and fraudulent WhatsApp groups
Interactive workshops and community outreach programs across cities aim to strengthen cybersecurity awareness and empower citizens to protect their finances.
BFL’s Commitment
A spokesperson from BFL emphasized:“Financial safety for our customers is paramount. We actively issue advisories online, on social media, and through on-ground interactions to ensure everyone remains cyber safe.”
About Bajaj Finance Ltd.
BFL, a subsidiary of Bajaj Finserv, is an NBFC-D registered with the RBI. With a 37-year legacy, BFL serves 101.82 million customers across 4,263 locations and 232,000 distribution points. Its AUM stands at ₹4,16,661 crore. BFL offers diverse financial products across retail, SME, and commercial sectors and holds top domestic and international credit ratings.













