Leading real estate developer Anvita Group has introduced a new 10/90 home purchase scheme designed to reduce financial pressure on homebuyers. Under this model, customers pay only 10% of the property cost upfront. EMI payments will begin only after the home is handed over.
Chairman Boppana Achyuta Rao unveiled the scheme along with brand ambassador and Padma Bhushan awardee Nandamuri Balakrishna. Speaking at the event, Achyuta Rao said the initiative will help families who already manage existing loans. He added that Anvita will bear the financial responsibility until project completion. Balakrishna praised the company’s customer-first approach and handed over keys to new homeowners.
Major Expansion Across 30 Million Sq. Ft.
Anvita currently has 10 million square feet under construction, covering approximately 4,200 units. Another 20 million sq. ft. is in the approval stage. The company plans to launch three new projects in Hyderabad and one each in Visakhapatnam and Vijayawada. Together, these projects will add nearly 11,000 units by 2029.
At Kollur, Anvita is developing Anvita High 9, a project featuring nine towers and 2,200 apartments, connected by a 1.6-km skywalk. In Medchal, the company is building Anvita Park Side, a 50-acre villa community.
Global Growth and Employment Generation
Anvita has expanded into the United States with projects in Dallas, Texas. The company also plans to launch a real estate project in Dubai this year.
Currently, Anvita employs 300 professionals and supports 6,000 indirect jobs. Over the next three years, the workforce is expected to grow significantly.
With innovative payment models and large-scale expansion, Anvita continues to strengthen its position as a fast-growing real estate brand in India.
